Welcome Reina!

Empowering financial queens

Are you feeling overwhelmed in the maze of personal finance? Welcome, Reina! I’m Jen Hemphill, your ally in conquering money chaos. Together, let’s transform your financial stress into financial success, ensuring your dinero does more than just pay the bills.

Jen Hemphill

Grab my free Dinero Pulse: weekly money check-in worksheet

Hear from our financial queens

"Working with Jen helped me understand the stories influencing my money mindset. She provides relatable content, and now I am more aware of how I use my money, focusing on intentional spending and investing."

Librada E.

Your journey to financial royalty starts here.

Tired of endless budgeting cycles and still feeling financially strained? You've discovered your haven! I'm here to guide you in developing a thriving money mindset, building sustainable wealth, and living the abundant life you truly deserve. Every Reina should enjoy a life rich with purpose and prosperity.

Jen Hemphill financial literacy expert on NBC Now

Elevate your organization

A trusted voice in financial literacy

Dive into a world where financial literacy intertwines with cultural relevance. Learn how to cultivate meaningful relationships within the Latina audience, enhance your events, and leverage the power of sponsorship opportunities with a trusted voice in the Latina community.

Her Dinero Matters

Latest podcast episodes

A Conversation Entre Amigas | HDM 407

Having honest and open conversations about real topics with our close friends is an essential part of life. And sometimes, knowing what other people are chatting with their pals can be truly eye-opening. If you’ve ever wondered how a conversation between two GenX women who are going through similar life experiences sounds like, you’re in…

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The Price of Convenience

The Price of Convenience | HDM 406

If you are among the millions of people who rely on Google Maps to get to places, use Task Rabbit to find contractors, or have groceries delivered almost anywhere through Instacart, you are not alone. These services may feel like separate entities, but at the end of the day they all have one major thing…

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Total Financial Loss Can You Prepare For It

Total Financial Loss: Can You Prepare For It? | HDM 405

Although no one likes to think about financial bumps, the harsh reality is that, as long as you have money in this game, financial loss will always be part of the spectrum of possible outcomes, and while I’m all about positive thinking, I also want to stress the importance of being prepared for even the…

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Splurging or Saving? Five Guiding Questions to Help You Make Better Spending Decisions| HDM 404

Splurging or saving? That is the question. And if you have a financial goal that requires you to save big and consistently, you probably know firsthand how stressful and frustrating spending decisions can feel. You see an item that catches your eye big time and, while former you would have proceeded to buy it without…

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More from our financial queens

"Mentally ready to tackle my debt, I saw a decrease of $4,000 in just 4 months working with Jen, compared to a mere $300 monthly decrease before."

Diana C.

You don't have to do it alone.

Since its inception in 2021, the Financially Strong Latina® event has focused on delivering culturally relevant and engaging financial education tailored specifically for Latinas.