Welcome Reina!

Empowering financial queens

Are you feeling overwhelmed in the maze of personal finance? Welcome, Reina! I’m Jen Hemphill, your ally in conquering money chaos. Together, let’s transform your financial stress into financial success, ensuring your dinero does more than just pay the bills.

Jen Hemphill

Grab my free Dinero Pulse: weekly money check-in worksheet

Hear from our financial queens

"Working with Jen helped me understand the stories influencing my money mindset. She provides relatable content, and now I am more aware of how I use my money, focusing on intentional spending and investing."

Librada E.

Your journey to financial royalty starts here.

Tired of endless budgeting cycles and still feeling financially strained? You've discovered your haven! I'm here to guide you in developing a thriving money mindset, building sustainable wealth, and living the abundant life you truly deserve. Every Reina should enjoy a life rich with purpose and prosperity.

Jen Hemphill financial literacy expert on NBC Now

Elevate your organization

A trusted voice in financial literacy

Dive into a world where financial literacy intertwines with cultural relevance. Learn how to cultivate meaningful relationships within the Latina audience, enhance your events, and leverage the power of sponsorship opportunities with a trusted voice in the Latina community.

Her Dinero Matters

Latest podcast episodes

Scaling Your Business Through Government Contracts

Scaling Your Business Through Government Contracts | HDM 422

If you are a small business owner or you plan to become one anytime soon, I can almost guarantee that one of your biggest concerns right now (if not the main concern) is how to make your business profitable in the long term without burning yourself down to the ground. Or some version of this.…

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Fast-Track Your Way Out of Debt

Fast-Track Your Way Out of Debt | HDM 421

If you are among the 44% of Americans who want to get rid of debt in 2025, but you are still not sure what the best way to achieve this goal, this week’s HDM episode is for you. Today, Rachel Hart, founder of Budget, Save and Blog will walk us through the radical debt-repayment plan…

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The Magic of Thinking Ahead Meet Your Future Financial Self

The Magic of Thinking Ahead: Meet Your Future Financial Self | HDM 420

If you love to plan for things, you already know that thinking ahead has some serious benefits in the mental peace department –when you plan things in advance, you remove some of the uncertainty that our brains tend to associate with all future-related events. In this week’s episode, I’ll share with you what the financial…

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Financial Stability for Everyday People How To Get There

Financial Stability for Everyday People: How To Get There | HDM 419

Achieving financial stability doesn’t have to feel like an uphill climb all the time. In fact, it’s possible to build a strong financial foundation without feeling overwhelmed by your own numbers (spoiler alert: the whole journey can even be fun!). In today’s episode, Dr. Darla Bishop will share why being “good” with money doesn’t require…

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More from our financial queens

"Mentally ready to tackle my debt, I saw a decrease of $4,000 in just 4 months working with Jen, compared to a mere $300 monthly decrease before."

Diana C.

You don't have to do it alone.

Since its inception in 2021, the Financially Strong Latina® event has focused on delivering culturally relevant and engaging financial education tailored specifically for Latinas.