Welcome Reina!

Empowering financial queens

Are you feeling overwhelmed in the maze of personal finance? Welcome, Reina! I’m Jen Hemphill, your ally in conquering money chaos. Together, let’s transform your financial stress into financial success, ensuring your dinero does more than just pay the bills.

Jen Hemphill

Grab my free Dinero Pulse: weekly money check-in worksheet

Hear from our financial queens

"Working with Jen helped me understand the stories influencing my money mindset. She provides relatable content, and now I am more aware of how I use my money, focusing on intentional spending and investing."

Librada E.

Your journey to financial royalty starts here.

Tired of endless budgeting cycles and still feeling financially strained? You've discovered your haven! I'm here to guide you in developing a thriving money mindset, building sustainable wealth, and living the abundant life you truly deserve. Every Reina should enjoy a life rich with purpose and prosperity.

Jen Hemphill financial literacy expert on NBC Now

Elevate your organization

A trusted voice in financial literacy

Dive into a world where financial literacy intertwines with cultural relevance. Learn how to cultivate meaningful relationships within the Latina audience, enhance your events, and leverage the power of sponsorship opportunities with a trusted voice in the Latina community.

Her Dinero Matters

Latest podcast episodes

Latinas in Leadership that Will Leave You Inspired - May Monthly Recap

Latinas in Leadership that Will Leave You Inspired – Monthly Recap

This month on the podcast we have four episodes for you where we highlight Latinas in leadership. All episodes bring skills, and different perspectives that will drive effective solutions you can apply to become financially independent in life or business. If you listen to these four episodes you will gain confidence, a growth mindset and…

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This is What you Need to Know About Technology and Latino Small Business Owners | HDM 267

This is What you Need to Know About Technology and Latino Small Business Owners | HDM 267

Are you a Latino small business owner and you are afraid of the technology? There is no secret that over the past year technology has played a vital role in the growth and efficiency of a lot of businesses, but it’s also true that small companies are rarely the first to open the door to…

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Her Direct Reasons for Wanting Latinos to be Financially Independent | HDM 266

Sometimes we think that to be financially independent is not at our reach because we have limited opportunities to improve our career journey, but actually, this is just a perception. When evaluating a new opportunity do not discount yourself for not having the experience right off, be a risk-taker and go for the next big role,…

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In this episode, Carolyn Rodz, shares with us the impact her entrepreneurial family had on her career. She also shares how Hello Alice can help small business owners and her best practices for crowdsourcing.

Unique Ways Hello Alice Helps and Transforms Small Business Owners | HDM 265

Are you an entrepreneur trying to figure the path by yourself? Entrepreneurship is a special adventure, it requires sacrifice, determination, and resilience. It is not easy to be small business owners which means being your own boss, calling all the shots, hustling to hit your goals, and sometimes learning things on your own by trial…

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More from our financial queens

"Mentally ready to tackle my debt, I saw a decrease of $4,000 in just 4 months working with Jen, compared to a mere $300 monthly decrease before."

Diana C.

You don't have to do it alone.

Since its inception in 2021, the Financially Strong Latina® event has focused on delivering culturally relevant and engaging financial education tailored specifically for Latinas.