Welcome Reina!

Empowering financial queens

Are you feeling overwhelmed in the maze of personal finance? Welcome, Reina! I’m Jen Hemphill, your ally in conquering money chaos. Together, let’s transform your financial stress into financial success, ensuring your dinero does more than just pay the bills.

Jen Hemphill

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Hear from our financial queens

"Working with Jen helped me understand the stories influencing my money mindset. She provides relatable content, and now I am more aware of how I use my money, focusing on intentional spending and investing."

Librada E.

Your journey to financial royalty starts here.

Tired of endless budgeting cycles and still feeling financially strained? You've discovered your haven! I'm here to guide you in developing a thriving money mindset, building sustainable wealth, and living the abundant life you truly deserve. Every Reina should enjoy a life rich with purpose and prosperity.

Jen Hemphill financial literacy expert on NBC Now

Elevate your organization

A trusted voice in financial literacy

Dive into a world where financial literacy intertwines with cultural relevance. Learn how to cultivate meaningful relationships within the Latina audience, enhance your events, and leverage the power of sponsorship opportunities with a trusted voice in the Latina community.

Her Dinero Matters

Latest podcast episodes

HMM 42: The Truth About Big Businesses And How You Spend

The Truth About Big Businesses And How You Spend | HMM 42

Spending is both an internal AND external process. In Episode 40 we talk about how to curb impulse spending for good (which is the internal process), but there is another dynamic we didn’t cover. This is the external process of spending. I’m referring to the big money businesses spend on marketing dollars to get us…

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HMM 41: What Money Really Truly Buys With Kelly Christian

What Money Really Truly Buys With Kelly Christian | HMM 41

Don’t say I didn’t warn you. This episode includes the unexpected for a podcast on money matters…..an ab workout. The workout?  A good bit of laughter. Kelly Christian brings humor, personality and a great money story! Plus, she shares with us her thoughts on what she feels money really buys. What You’ll Learn In Today’s…

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HMM 40: How To Actually Curb That Impulse Spending For Good

How To Actually Curb That Impulse Spending For Good | HMM 40

Imagine for a moment…. You are in the store getting your groceries and somehow things “magically” appear in your cart. You pass by a Starbucks and suddenly you are drinking a Grande Carmel Mocha. You stop by the mall to pick up a few essential things but come out with some extra bags. Is this…

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HMM 39: No One Is Going To Care About Your Money Like You Do With Lynnette Khalfani-Cox

No One Is Going To Care About Your Money Like You Do With Lynnette Khalfani-Cox | HMM 39

There is no level of income that can’t be outspent.  If you spend more than you earn you’ll always be broke and in debt. Those are some wise words right there from from the one and only Lynnette Khalfani-Cox. No one can control that but you because you are in charge of your money (since…

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More from our financial queens

"Mentally ready to tackle my debt, I saw a decrease of $4,000 in just 4 months working with Jen, compared to a mere $300 monthly decrease before."

Diana C.

You don't have to do it alone.

Since its inception in 2021, the Financially Strong Latina® event has focused on delivering culturally relevant and engaging financial education tailored specifically for Latinas.