Welcome Reina!

Empowering financial queens

Are you feeling overwhelmed in the maze of personal finance? Welcome, Reina! I’m Jen Hemphill, your ally in conquering money chaos. Together, let’s transform your financial stress into financial success, ensuring your dinero does more than just pay the bills.

Jen Hemphill

Grab my free Dinero Pulse: weekly money check-in worksheet

Hear from our financial queens

"Working with Jen helped me understand the stories influencing my money mindset. She provides relatable content, and now I am more aware of how I use my money, focusing on intentional spending and investing."

Librada E.

Your journey to financial royalty starts here.

Tired of endless budgeting cycles and still feeling financially strained? You've discovered your haven! I'm here to guide you in developing a thriving money mindset, building sustainable wealth, and living the abundant life you truly deserve. Every Reina should enjoy a life rich with purpose and prosperity.

Jen Hemphill financial literacy expert on NBC Now

Elevate your organization

A trusted voice in financial literacy

Dive into a world where financial literacy intertwines with cultural relevance. Learn how to cultivate meaningful relationships within the Latina audience, enhance your events, and leverage the power of sponsorship opportunities with a trusted voice in the Latina community.

Her Dinero Matters

Latest podcast episodes

Living in a Cultural Clash How to Navigate Financial Expectations With Your Family (1)

Living in a Cultural Clash? How to Navigate Financial Expectations With Your Family | HDM 393

When it comes to money talk, do you know what your family is expecting from you? While there’s nothing wrong with freely offering financial help to your loved ones when things get tough, doing so at the expense of your financial well-being is a recipe for future problems. So, how do you navigate financial expectations…

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Living Paycheck to Paycheck A #NoShame Routine to Avoid the Frenzy

Living Paycheck to Paycheck? A #NoShame Routine to Avoid the Frenzy | HDM 392

Living paycheck to paycheck is not as uncommon as we think: 60% of the US population depends on their bi-monthly deposits to make ends meet. If you are living in this situation, I bet you’ve probably scratched your head more than twice trying to figure out where all your paycheck money went. In this episode,…

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Tapping into Money? The Secret Tool to Uncover Your Money Story | HDM 391

If you still have days when getting a hold of your finances seems impossible, rest assured: you’re not alone! You might not know it, but between you and money confidence stands an invisible, ever-eluding barrier that you gotta tackle first: your money story. In this episode, Pam Covarubias explains how Calladita Culture™️ has disempowered women…

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The Unexpected can Also be GOOD!: Updates + Navigating Major Life Changes | HDM 390

Have you ever found yourself in the middle of a redirection? Recently, my life took an unexpected (and good!) turn, and even though I am ready to take on this new challenge, these major life changes impact not only me and my family but also my business. In this episode, I’ll share what exactly is…

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More from our financial queens

"Mentally ready to tackle my debt, I saw a decrease of $4,000 in just 4 months working with Jen, compared to a mere $300 monthly decrease before."

Diana C.

You don't have to do it alone.

Since its inception in 2021, the Financially Strong Latina® event has focused on delivering culturally relevant and engaging financial education tailored specifically for Latinas.