Welcome Reina!

Empowering financial queens

Are you feeling overwhelmed in the maze of personal finance? Welcome, Reina! I’m Jen Hemphill, your ally in conquering money chaos. Together, let’s transform your financial stress into financial success, ensuring your dinero does more than just pay the bills.

Jen Hemphill

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Hear from our financial queens

"Working with Jen helped me understand the stories influencing my money mindset. She provides relatable content, and now I am more aware of how I use my money, focusing on intentional spending and investing."

Librada E.

Your journey to financial royalty starts here.

Tired of endless budgeting cycles and still feeling financially strained? You've discovered your haven! I'm here to guide you in developing a thriving money mindset, building sustainable wealth, and living the abundant life you truly deserve. Every Reina should enjoy a life rich with purpose and prosperity.

Jen Hemphill financial literacy expert on NBC Now

Elevate your organization

A trusted voice in financial literacy

Dive into a world where financial literacy intertwines with cultural relevance. Learn how to cultivate meaningful relationships within the Latina audience, enhance your events, and leverage the power of sponsorship opportunities with a trusted voice in the Latina community.

Her Dinero Matters

Latest podcast episodes

Acknowledging How Far You Have Come | HDM 313

As Latinos, we tend to believe that it is not feasible to generate wealth, due our own experience which sets our own standard of what is achievable. One key factor is acknowledging how far we have come which helps to change our mentality from scarcity to one of abundance.The other key factor is knowing your…

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#312 - Rising Above Generational Poverty

Rising Above Generational Poverty | HDM 312

Generational poverty is very real and changing this cycle can start with you! When we come from a money journey where there is not much or the scarcity mindset abounds, it is easy to follow that same course, because “we are supposed to” and we believe that “it is all we got”. However, we can…

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5 Hábitos Para Mejorar Tus Finanzas Y Cómo Practicarlos

5 Hábitos Para Mejorar Tus Finanzas Y Cómo Practicarlos | HDM 311

¿Cómo te sientes hoy con respecto a tus finanzas? En muchas ocasiones nos desanimamos por la situación actual por la que estamos atravesando, pero es importante estar conscientes que todo es un proceso y que, si incluimos ciertos hábitos a nuestra rutina diaria, muchas cosas pueden cambiar y mejorar. Es por ello, que en este…

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Daily Practices to Unlearn Cultural Limiting Beliefs and Thrive as a Result | HDM 310

Have you ever had the feeling that it’s not a matter of how much money we make or how hard we work; the scarcity mentality keeps haunting us? This is not uncommon, because for many years this is the kind of mentality that has always been culturally implanted in us. However, if we dedicate a…

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More from our financial queens

"Mentally ready to tackle my debt, I saw a decrease of $4,000 in just 4 months working with Jen, compared to a mere $300 monthly decrease before."

Diana C.

You don't have to do it alone.

Since its inception in 2021, the Financially Strong Latina® event has focused on delivering culturally relevant and engaging financial education tailored specifically for Latinas.